A few days ago, Google (GOOG.US) official account @GoogleAR & VR posted a preview of the Google I/O conference on the X platform, tweeting that this year’s conference will be held on May 14, during which there will be "AR announcements".
There is speculation that the so-called "AR announcement" may involve the new version of ARCore, Google Maps, Google
Lens, etc. In addition, Google is likely to announce the Android XR operating system and the latest developments in cooperation with Samsung during the conference.
In March this year, The Information revealed that Google had sought to partner with Meta and hoped that Meta Quest would switch to Android XR.
Meta is empowered by AR Alliance
Not only that, but the AR Alliance recently announced that XR stalwart Meta (Meta.US) will join the alliance as a founding member and have a seat on the board. It is reported that the AR Alliance provides a supportive and neutral environment for companies and organizations of all sizes to play an active role in advancing and strengthening the augmented reality hardware development ecosystem.
"The promise of AR and its addressable market is so huge that all of our member companies have plenty of room to succeed together, and Meta is excited to join this important effort and bring their leading technology, market understanding and market experience to help drive the AR market," the AR Alliance representative said.
"We expect future AR products to bring more innovation to help people create and get work done," Meta said. "To achieve this, we need to build and nurture an ecosystem of partners across the AR ecosystem looking forward to co-creating the future of AR."
XR commercialization is ready
It is not difficult to find that now, with Apple (AAPL.US) Vision Pro on sale for two months, the discussion has been very high, stimulating the acceleration of the entire XR industry. Apple launched Vision
Pro will contribute to the further development of content and use cases, and attract other leading players into the field.
XR is ready to be scaled up, new technologies are iterative and mature, cost reduction and efficiency increase bring supply-side expansion, and Apple’s leading effect on new technologies is superimposed. XR is expected to usher in a broad incremental market space.
According to iResearch’s forecast, the XR market is likely to explode. It is expected that global VR end point device shipments will rise slightly in 2024 compared with last year, and are expected to exceed 8.10 million units; in 2027, it will surge by 80% year-on-year to 28.65 million units.
Weimei holography enters a period of high-speed growth
In recent years, WIMI Hologram, as a practitioner in the XR field, has continuously invested in R & D and innovation, and has become a leader in this track layout. According to reports, WIMI Hologram has long been committed to technological innovation and Product Research & Development, focusing on AR + cities, AR + education, AR + cultural tourism, AR + exhibition halls, AR + sports and other fields, and making every effort to build an AR + industry ecosystem to promote technological breakthroughs and development in the XR industry.
In fact, WIMI Hologram’s strategic positioning for the development of mixed reality and augmented reality is becoming increasingly clear, and it continues to accelerate R & D investment to promote the industry to achieve technological breakthroughs and development. In the XR field, especially in the AR field, the layout can be described as extensive, involving technology, patents, products, IP content and other fields. A complete set of AR innovative solutions can be provided with one click. This allows users to quickly and efficiently apply AR applications, and continues to lead consumers to express deep interest in the XR industry, revealing great commercial potential.
It is worth noting that the development of future industries, industrial transformation, and high-quality development of emerging industries cannot be achieved without the leadership of technological innovation. Especially in the AR market, many companies regard AI as the next important breakthrough in AR’s future functions and applications. The future of AI + AR is to be able to fully realize the seamless integration of the digital world and the physical world, and to understand all aspects of people’s lives and work more intelligently and deeply.
In this regard, based on the research and development experience of the past few years, WIMI Holography will continue to deepen joint efforts, vigorously promote the research and development of XR and AI-related technologies, deeply integrate AI and AR technologies into product technology research and development, effectively expand the imagination of future AR applications, and comprehensively help enterprises complete digital transformation and intelligent construction.
end
With the fierce coming of AI in recent years, the continuous progress of technology in the XR industry and the increasing maturity of the market are expected to usher in greater development space in the future. The sooner you lay out XR, the better it will be for you to gain a favorable position in the next trend era. The competition among major Internet companies and technology leaders is fierce, and at this point in time, WIMI Hologram, as an important player in it, will make more breakthroughs and innovations in this emerging field, and its future development is worth looking forward to. At the same time, we also eagerly hope that this industry can continue to maintain a positive development trend and bring more surprises to the technology industry.