The latest news of CCTV’s Consumer Proposition: Jinhu Tire CCTV officially issued an apology statement and recalled all illegal products.
Kumho Tire, which was exposed by CCTV because of its extensive use of recycled rubber to produce tires, at 17: 00 this afternoon, Jin Zonghao, global director of Kumho Tire, and Li Hanxie, president of China District, officially issued an apology statement to consumers in front of the camera through CCTV’s Consumer Proposition program.
The full text of the statement is as follows:
Dear Jinhu Tire Consumers:
I am Li Hanxie, President of Jinhu Tire China District.
On March 15th this year, CCTV reported on the content of our Jinhu tires at the March 15th party, which brought troubles and inconveniences to consumers. I feel extremely sorry for this.
CCTV’s 3.15 party takes protecting consumers’ rights and interests as its own responsibility. Through this report, we have the opportunity for Jinhu Tire to re-examine ourselves, and we also express our gratitude and respect for this. At the same time, I would like to express my sincere gratitude to the relevant departments and personnel who have provided guidance and help for the product quality of Jinhu tire in the past 16 years.
After the CCTV report, the top management of Jinhu Tire immediately rushed to the Tianjin factory for a strict internal investigation. After investigation, it was found that the reported workshop did not produce according to the company’s internal standards, and it was also confirmed that the management and management supervisors of Jinhu Tire (Tianjin) Co., Ltd. neglected to perform their duties.
In this regard, the company announced to all sectors that it will take the following measures.
First,The company has issued a dismissal order to the management responsible person of Jinhu Tire (Tianjin) Co., Ltd. who failed to fulfill the management supervision responsibility.
Second, out of the attitude of being responsible to consumers, the company applied for a recall after determining that Jinhu Tire (Tianjin) Co., Ltd. did not produce the products according to the company’s internal standards in the shortest time..
Third,The company will quickly deal with all the quality problems of Jinhu tire from the standpoint of consumers through all the networks including dealers.
Here, all the staff of Jinhu Tire, including myself, solemnly promise that they will abide by the company’s internal regulations, assume the due responsibilities of global enterprises, strictly abide by the norms of China, prevent similar incidents from happening again, and apologize to consumers and all relevant personnel again.
Dear consumers and friends, we will seriously rectify Jinhu tire, hoping to get the understanding and support of consumers. thank you
Jin Zonghao, global president of Jinhu Tire, and Li Hanxie, president of China.
Kumho recalled all illegally produced tires.
Li Hanxie, president of Jinhu Tire China District, admitted in a statement released at the recording site of CCTV’s Consumer Proposition that Jinhu Tire did not produce according to the company’s internal standards in Tianjin factory, and the relevant responsible personnel who failed to fulfill their management and supervision responsibilities had been dismissed, especially for products that were not produced according to the company’s internal standards, they applied for a recall after determining the product scope, but did not mention the specific time and steps of the recall.
In the statement, Jinhu Tire promised to quickly deal with all quality problems of Jinhu Tire from the standpoint of consumers, to prevent the recurrence of similar incidents, and to apologize to consumers and related personnel.
Apologize Statement At 19: 20 on the 21st, the CCTV financial channel "Consumer Proposition" program was broadcast.
The whole story of the escalating Kumho incident
This year’s CCTV 3.15 party revealed that Jinhu tire had serious problems of illegal production in the tire manufacturing process. In order to ensure the quality of tires, Jinhu Tire has formulated strict operating standards. However, in the manufacturing process, a large number of recycled rubber is added. The standard stipulates one set, but the actual operation is another set.
After the report of the party, on the one hand, more and more consumers reported that the quality of Jinhu tires had potential safety hazards; On the other hand, at noon on 16th, Jinhu Tire published a message on its official Weibo, insisting that the report was "inaccurate"-"The addition ratio of original rubber and returned rubber is calculated according to weight, not intuitive quantity ratio".
However, there is no obvious evidence to support this statement. According to the follow-up report of the party broadcast by CCTV later, neither the front-line employees in charge of production, the front-line managers nor the operating standards published by the company are "calculated by weight", but by "film".
In the face of the surging doubts from consumers, the relevant person in charge of Jinhu Tire said that the company is cooperating with the national quality supervision department for testing and will announce an official statement in response later.
On the 18th, the General Office announced that it would "actively cooperate with relevant regulatory authorities to further investigate and deal with it, and draw inferences from others in the industry to take warning". According to a source from a joint venture car company that uses Kumho tires, the AQSIQ has revoked the 3C certification standard of Kumho tires, and if Kumho tires reproduce tires, they must re-apply for certification.
Jinhu tire Beijing
Kumho Tire is one of the top ten tire enterprises in the world, providing matching tires for many automobile manufacturers, including Beijing, Shanghai GM, Guangzhou Automobile and General Motors. It is the first tire brand in China’s domestic matching market share. Jinhu Tire Tianjin Co., Ltd. is its second factory invested in China.
As early as before CCTV exposure, doubts about the quality of Kumho tires have never stopped. Many owners who use Jinhu tires have found that the tires have problems such as bulging, puncture and cracks after use, but there has never been a complaint. After the exposure of the party on March 15th this year, many consumers’ voices for rights protection are growing louder and louder, and the strong demands of "first apology and second recall" are clearly put forward.
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